Next Level Ninja Tricks for Google Business Profile
8 Next Level Ninja Tricks to Dominate Local Search with Your Google Business Profile:
After you’ve…
Step 1):
Created and verified your profile
Step 2):
Optimized the crap out of it (see other videos and tutorials and our podcast for how to do this)
Step 3):
You’re doing the basic ongoing best practices – Getting Reviews, Adding Photos, Posting Updates, and Adding Products (if you choose to still add products – ask me about this)
AND
Step 4):
Done basic Synchronization & Local SEO Optimization of your website
Step 5):
Your next level actions are…
- Get 3+ people to like reviews and photos that you want to be showcased
- Add FAQ’s in Q&A, OR better yet, get others to ask you questions
- Have a 360 degree video done and added via Google Street View
- Encourage people to click on and interact with your products and updates
- Further Optimize your Website for Local SEO – schema, backlinks, internal links, content trees, etc
- Have users add more photos and videos
- Have a business profile on ALL other major directories like Bing Places, Apple Business Connect, Yelp, and a Facebook Business Page; and be on major industry sites and directories, like Zillow for Real Estate Agents
- Track your ranking and analyze your competitors
PLUS… Pay attention to the words used on your profile (description, updates, etc) and in your reviews. If you want AI to recommend you for your specialty (seniors, veterans, luxury listings, first time buyers, whatever), then you have to make sure you are talking about that and others are talking about that. This is important on your Google Business Profile, other directory listings, social profiles, and website.
Do all these things consistenly over time and you’ll be hard to beat!
Remember, Google wants to show searchers businesses that have prominence, relevance, consistency, and recency.
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