33+ Local SEO Platforms Checklist for Real Estate Agents

These are the platforms to check, possibly be on, optimize, make consistent, and tell the story you want to be told about you.

Notes

– 33 platforms + your website + 2 platforms for commercial agents + Local Chambers, Economic Development Orgs, Networking Groups, News Outlets, etc

– 6 review places + mentions on reddit + put reviews on website and call out the number of reviews on each platform and link to each platform (example: “View all 103 of my reviews on Google HERE” )

– You don’t need to be on every aggregator site (Birdeye, Rank My Agent, Experience, etc), but it is good to be on at least a couple to help your reviews on platforms like Google be seen by AI’s (Chat GPT can’t see the number of reviews you have on Google, but it can see your Birdeye profile which pulls in all of your reviewsfrom Google etc.). Birdeye, Experience, and Fast Expert are my favorites. You only need the free versions (they will try hard to sell you upgrades, but a total waste of money in my opinion

The List

The ones in green are the ones you need to get reviews on. (but majority of them still going to Google Busenss Profile)

1. Your Website
2. Google Business Profile – Get Reviews (gmail users get this review request)
3. Apple Business Connect – Reviews pull from Yelp and Facebook Business Page
4. Bing Places – Reviews pull from Yelp and Facebook Business Page
5. Facebook Biz Page – Get Reviews (non-gmail users get this review request)
6. Yelp – Get Reviews (non-gmail users get this review request)
7. Zillow – Get Reviews (non-gmail users get this review request)
8. Yahoo Search – Your Yelp profile shows in Yahoo search just like a Google Business Profile does in Google
9. Realtor.com – Get Reviews (non-gmail users get this review request)
10. Redfin
11. Homes.com
12. Reddit
13. LoopNet / CoStar (if you do commercial)
14. Crexi (if you do commercial)
15. Fast Expert
16. FindAHouse.ai
17. Experience
18. HomeLight
19. Better Biz Bureau
20. Rate My Agent
21. Rank My Agent
22. Brokerage Website
23. Real Trends
24. Real Satisfied
25. RealEstateAgents.com
26. RealEstateAgent.com
27. Four Square
28. Wikipedia
29. Birdeye
30. Trust Pilot
31. Facebook Personal
32. Instagram
33. LinkedIn
34. Tik Tok – You can get reviews on TikTok, but the person has to post a video about you and check in at your location/business in the post. And then at the end of the posting process they will be asked if they want to give you a review. Pretty tough to get done, but if you do, you’ll be the only one there with reviews! Plus you’ll have a testimonial video you can use too! You could do it for on your profile for another business to see how the process works.
35. Pinterest
36. Next Door
37. X
38. YouTube
39. Local Chambers, Economic Development Orgs, Networking Groups, News Outlets, etc